133 Articles

Definition

Marketing

Evolving B2B Marketing Strategies for 2022

The year 2022 marked a strategies transition for B2B marketing as businesses recalibrated their strategies to adapt to the changing landscape shaped by the global pandemic, technological advancements, and shifting…

Blog

Monetize a website or blog and some tips for generating traffic

In today’s digital age, having monetize a website or blog can be a powerful tool for sharing your passion, expertise, or business with a global audience. However, beyond creating engaging…

Digital Marketing

What are the Possibilities of Digital Marketing?

With the rise of the internet, companies can now explore endless possibilities of digital marketing to connect with their audience. Digital marketing is changing the way businesses reach their customers.…

Digital Marketing

What is Digital Marketing for Real Estate?

Digital marketing for real estate is a powerful tool that helps real estate professionals reach buyers and sellers in today’s tech-savvy world. With most people searching online before even considering…

Human Resources

Analytics and reporting for better decision making in HRMS

In today’s rapidly evolving business landscape, the decision making and role of Human Resource Management Systems (HRMS). It has become increasingly crucial in facilitating data-driven decision-making processes within organizations. Analytics…

Business

Businesses Utilize Trend Analysis in their Strategies

Businesses Utilize Trend Analysis: Understanding customer behavior and market changes is key for any business. One effective way to grasp these factors is through trend analysis. How Can Businesses Utilize…

Digital Marketing

Best Key Skills Will Technical Marketers

Technical marketers or marketing is evolving rapidly. If you want to thrive in this field, there are some key skills you’ll need to master. What Key Skills Will Technical Marketers…

Marketing

Difference between marketing and sales

Understanding the distinct yet interconnected functions of marketing and sales is essential for businesses aiming to thrive in today’s competitive market landscape. What are marketing and sales? To what extent…

Business Strategy

Competition-Based Pricing: Strategies and Implementation

Explore competition-based pricing, a strategy aligning your product pricing with competitors’ to maintain market relevance. Learn how to effectively analyze competitors and implement best practices that enhance your market position.…

Technology

The Pros and Cons of the IoT (Internet of Things)

Explore the pros and cons of iot; world of Internet of Things (IoT) with our comprehensive guide. Learn about its applications in smart homes, healthcare, and manufacturing, as well as…

Traditional Vs Modern Accounting Systems - What Essay on Understanding Manual Accounting SystemsDecember 14, 2025
[…] Accounting is an evolving field, with concepts and conventions constantly modified to meet changes in the social, economic, political,…
Entrepreneurship Development Programme (EDP) - What Essay on The Essential Skills for Successful Project ManagementNovember 5, 2025
[…] Duration of EDPs: The typical 4-6 week duration is too short to fully instill essential managerial skills. […]
Key Stages of the Employee Selection Process - What Essay on A Step-by-Step Guide to Human Resource Planning ProcessNovember 5, 2025
[…] Planning for Induction and Orientation: The final step, where the new hire formally introduced to the job, fellow employees,…
Entrepreneurship Development Programme (EDP) - What Essay on Advantages and Disadvantages of Online ClassesNovember 5, 2025
[…] gainful employment to educated […]
Why is Retail Marketing Important for Business Growth? - ilearnlot on What is Marketing Planning and Why is it Important?November 2, 2025
[…] is a distinct and crucial part of the marketing value […]